| Post 1 - Reintro Yourself |
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| It’s been a while since I properly introduced myself. So, let’s get (re)acquainted! |
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| Hey there! I’m [name and quick bio about what you do and where you live]. |
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| I’ve been creating content about [topic of your blog or social content] since [date you launched your blog], and love talking about all things [name a few topics you regularly share content about]. |
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| Make sure to stay up to date with me by [give a few CTAs such as reading your blog, subscribing to your Substack or following your Instagram account]. |
Create a Reel introducing yourself to your followers on Instagram. |
Repurpose this Reel for TikTok. |
#Blogger #GetToKnowMe #BloggerLife #BloggersOfInstagram |
Behind the scenes |
| Post 2 - Recommendation of the Month |
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| Looking for a new [book/podcast/TV show etc.] to consume this month? You’ll want to save this post for later. |
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| I’ve been loving [name of recommendation] because [explain why your followers should engage with this content]. |
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| [CTA: give your followers clear directions for where to find this piece of content]. |
Use the Link sticker on Instagram Stories to direct followers to your recommendation. |
Create a TikTok explaining why you love this recommendation. |
#Recommendation #RecommendationOfTheMonth #Blogger #BloggerLife #BloggersOfInstagram |
Inspire |
| Post 3 - Day in the Life Reel |
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| Want to see what I get up to on an average day? 👀 |
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| Come with me as I [name 3-5 things you do in this daily vlog video]. |
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| Make sure to hit follow so you never miss my daily vlogs! |
Film a Reel sharing a punchy summary of your daily routine on Instagram. |
Repurpose this Reel for TikTok. |
#DailyVlog #DayInTheLife #BTS #BehindTheScenes #Blogger |
Behind the scenes |
| Post 4 - New Blog Share |
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| New blog alert! 🚨 |
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| That’s right, a brand new blog is fresh off the press and this is one of my most requested topics: [topic of your blog post]. |
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| Head to the link in my bio to learn [share 3x key messages or take away points from your blog]. |
Use the Link sticker to boost traffic to your blog post from Instagram. |
Create a Link preview post on Facebook driving traffic to your blog post. |
#NewBlog #NewBlogPost #Blogger #BloggersOfInstagram #NewBlogAlert |
Educate |
| Post 5 - Morning Routine |
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| Welcome to a brand new day! ☀️ |
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| I always get asked if I have a routine in place to get my day off to a great start. |
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| So, let me walk you through what I do to set my day up for success. |
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| If there is one thing I never skip from my routine, it’s this: [explain what is a non-negotiable part of your morning routine and why]. |
Film a Reel sharing your morning routine on Instagram. |
Repurpose your Reel for TikTok. |
#MorningRoutine #GRWM #AMRoutine #SkincareRoutine #Blogger #BloggersOfInstagram |
Engage |
| Post 6 - Share what you’re reading |
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| Searching for a good read? Pick up a copy of [name of book and author]. |
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| I’ve been LOVING this book recently because [explain why you’re recommending this book and what genre it fits into]. |
Create a Carousel to share your book recommendation on Instagram. |
Create a photo album on Facebook sharing your recent book recommendations. |
#Bookstagram #BookWorms #BookAddict #GoodReads #CurrentlyReading |
Inspire |
| Post 7 - Outfit of the Day |
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| Looking for the perfect look to wear to XXX? |
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| This has been my go-to outfit for [explain the occasions your outfit is appropriate for]. |
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| Loving these pieces from: [tag the brands you’re wearing to help your audience buy these items]. |
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| What look should I create next? Let me know in the comments. |
Film a Reel showing your outfit of the day on Instagram. |
Repurpose your Reel for TikTok. |
#OutfitOfTheDay #OOTD #FashionBlogger #FashionInsta #OutfitInspiration |
Engage |
| Post 8 - How To Tutorial |
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| Grab your notepad - it’s time to learn how to [name of tutorial]. |
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| This is one of my favorite ways to [explain the benefits of watching this tutorial and what your audience is going to learn]. |
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| Let’s get started! |
Create a Carousel sharing your tutorial on Instagram. |
Repurpose your Carousel into an Infographic for Pinterest. |
#Tutorial #HowToGuide #TutorialTime #Blogger #BloggersOfInstagram |
Educate |
| Post 9 - Inspiring Quote |
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| This quote is one of my favorites right now. |
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| [Briefly explain why you love this quote and why it’s inspiring or motivating]. |
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| Make sure to save this one for later! 💌 |
Create a custom graphic tile sharing this quote on Instagram. |
Resize this graphic for Facebook sizing. |
#Quote #QuoteOfTheDay #InspiringQuote #DailyQuotes #QuotesToLifeBy |
Inspire |
| Post 10 - Home Tour |
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| It’s HERE! That’s right, today I’m finally bringing you behind the scenes to show you my long-awaited house tour. |
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| Get ready to see how I style my space and some of my favorite home decor pieces. |
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| [Make sure to add a list tagging the brands mentioned in your tour]. |
Create a Reel sharing your home tour on Instagram. |
Repurpose this Reel for TikTok. |
#HomeTour #HomeDecor #InteriorDesign #HomeInteriors #BehindTheScenes |
Behind the scenes |
| Post 11 - Blog Repurpose (Carousel) |
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| Did you catch my latest blog about [topic of your post]? |
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| If not, I’m sharing the best bits in today’s post! |
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| Get ready to discover [explain the topic of your carousel and what information you’re sharing]. |
Share your Carousel to Instagram Stories, using the Link sticker to drive blog traffic. |
Create an Infographic repurposing the contents of your Carousel on Pinterest. |
#NewBlog #NewBlogPost #Blogger #BloggersOfInstagram #NewBlogAlert |
Educate |
| Post 12 - Product Review |
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| Are you wondering if [product name] is worth the hype? |
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| I’ve been testing out this product for the past X weeks and have plenty to say about it! |
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| [Give a quick review by explaining what you love & don’t love about this product]. |
Film a Reel sharing your review of this product on Instagram. |
Repurpose this Reel for TikTok. |
#ProductReviewer #ProductReview #ProductReviews #Blogger #BloggersOfInstagram |
Educate |
| Post 13 - Recreate a Trending Reel/TikTok |
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| I couldn’t help by jump on this hilarious trend! How do you think I did? |
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| Let me know what trending Reels/TikTok format I should recreate next in the comments! |
Film an Instagram Reel using the template of a trending video. |
Repurpose this Reel for TikTok. |
#Trending #TrendingVideo #ExplorePage #ViralReel #ViralTrend |
Engage |
| Post 14 - Share 3 Facts About Yourself |
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| Let’s get to know each other! It’s been a while since I shared a bit more about myself, and I’d love to get to know you better too! |
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| Here are three things you might not know about me: [share 3x facts about yourself]. |
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| Go on, I’d love you to share some fun facts about yourself in the comments! |
Create a Carousel sharing 3x facts about yourself on Instagram. |
Turn this Carousel into a series of Facebook Stories. |
#FunFacts #AboutMe #GetToKnowMe #Blogger #BloggersOfInstagram |
Behind the scenes |
| Post 15 - Workday Routine |
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| Come with me and see what an average work day looks like! |
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| While no two days are ever the same, my workday routine usually involves [list a few key parts of your workday routine]. |
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| What daily vlog should I film next? Let me know! |
Film a Reel sharing your workday routine. |
Repurpose this Reel for TikTok. |
#WorkdayRoutine #DailyVlog #BTS #BlogLife #Vlogger #VloggerLife |
Behind the scenes |
| Post 16 - Easy Life Hacks |
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| Ever wished there was an easier way to [name of the hack you’re sharing]? |
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| You’re in luck! This is one of my favorite life hacks that makes [name of your hack] so much easier. |
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| Here’s what you need to know: [give a quick step-by-step guide to complete this hack]. |
Create a Carousel sharing this life hack on Instagram. |
Repurpose this Carousel into an Infographic for Pinterest. |
#LifeHacks #EasyHacks #HowToGuide #Tutorial #Blogger |
Educate |
| Post 17 - Favorite Podcasts Wrap Up |
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| I always find myself listening to podcasts: on my morning commute, at the gym and even when I’m cooking a meal. |
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| So, I wanted to share a few shows that I would recommend streaming: [give a list of podcasts you recommend and why you love them]. |
Use the Link sticker on Instagram Stories to share these shows with your followers. |
Create a TikTok mentioning your favorite podcasts. |
#Podcasts #PodcastAddict #PodcastShows #SpotifyPodcasts #NewPodcasts |
Inspire |
| Post 18 - Promote A Local Business You Love |
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| I love to shop local whenever I can. |
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| Right now, I’ve been loving grabbing my X from [name of local business and list a few things you love about this local store]. |
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| What is your favorite local spot to shop from? Share the love in the comments! |
Tag the local business you mention in your Instagram Story. |
Tag the local business you mention in your Facebook post. |
#LocalBusiness #ShopLocal #SupportLocal #SmallBusinesses #Blogger |
Engage |
| Post 19 - Shopping Haul |
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| Want to see my latest haul from [store name]? |
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| I’ve picked up a stack of exciting new items and I wanted to share my honest thoughts and first impressions with you. |
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| [Create a list tagging all the brands and products included in this haul]. |
Film a Reel showing the items from your haul on Instagram. |
Repurpose this Reel for TikTok. |
#ShoppingHaul #Blogger #FashionBlogger #OOTD #BloggersOfInstagram |
Behind the scenes |
| Post 20 - Host an AMA |
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| I get so many questions each and every day in my DMs. But what’s the fun in only sharing my answer with one person? |
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| Instead, I’m jumping onto Instagram Stories for a LIVE broadcast at [date and time] to answer your burning questions. |
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| Hope to see you there! |
Use the Question sticker on Instagram Stories to gather questions. |
Create a custom graphic tile promoting your AMA on Facebook. |
#AMA #AskMeAnything #Q&A #Blogger #BloggersOfInstagram |
Behind the scenes |
| Post 21 - New Blog Share |
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| And we’re live! |
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| I’m so excited for you to dive into my latest blog post, dedicated to [topic of your blog post]. |
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| Expect to learn about [name 3x key takeaway messages of your blog]. |
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| Read now - link in my bio. |
Use the Link sticker on Instagram Stories to drive blog traffic. |
Add a Link to your Pin’s description to drive blog traffic from Pinterest. |
#NewBlog #NewBlogPost #Blogger #BloggersOfInstagram #NewBlogAlert |
Educate |
| Post 22 - Holiday Throwback |
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| I can hardly believe that this trip to [holiday destination] was X years ago! |
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| Today I’m throwing it back to one of my favorite trips of all time: [name of trip]. |
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| Where should I travel next? Drop your holiday recommendations in the comments! 🌴 |
Create a Reel sharing the best moments from your holiday on Instagram. |
Repurpose this Reel for TikTok. |
#Throwback #HolidayThrowback #TravelMemories #OOO #Blogger |
Inspire |
| Post 23 - Recipe Tutorial |
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| This recipe has to be one of my most requested! |
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| After sharing a snap of this dish on my feed, I received so many requests to share the full recipe. |
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| Watch the video above for a step-by-step tutorial to whip up this delicious dish at home. |
Film a video sharing the steps to create this recipe on Instagram. |
Share an extended version of this video tutorial on YouTube. |
#Recipes #Foodie #InstaFood #FoodBlogger #CookingTutorial |
Educate |
| Post 24 - Motivational Quote |
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| Need a dose of motivation today? You’ve found it. |
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| This quote from [source] has me feeling uplifted and inspired this week. |
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| What quotes do you live by? Share them in the comments! |
Create a custom graphic sharing this quote on Instagram. |
Repurpose this quote tile for Facebook sizing. |
#Quote #QuoteOfTheDay #InspiringQuote #DailyQuotes #QuotesToLifeBy |
Inspire |
| Post 25 - Workout Routine BTS |
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| Let’s break a sweat! |
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| One of my favorite ways to move my body is [name of exercise routine]. |
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| Why? I love this style of exercise because [explain why you love this workout]. |
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| Here’s a sneak peek into my workout routine and what I do on a weekly basis: [list your workout routine day-by-day]. |
Film a Reel sharing your workout routine on Instagram. |
Repurpose this Reel for TikTok. |
#WorkoutRoutine #FitnessRoutine #FitnessMotivation #GetMoving #HealthyRoutine |
Behind the scenes |
| Post 26 - Outfit Showcase |
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| This is one of my favorite go-to looks at the moment. |
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| The perfect outfit to go from day to night, I’ll be outfit repeating with this ensemble. |
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| [Make sure to list and tag the brands you’re wearing]. |
Tag the brands you’re wearing on your Instagram post. |
Add shoppable links to your TikTok video for each item. |
#OutfitOfTheDay #OOTD #FashionBlogger #FashionInsta #OutfitInspiration |
Engage |
| Post 27 - Evening Routine |
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| Unwind with me. |
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| Follow along as I take you through my nighttime routine, the perfect way to set myself up for a restful sleep. |
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| My number one tip? [Share one tip to help your followers unwind before bed]. |
Film a Reel sharing your nighttime routine on Instagram. |
Repurpose your Reel for TikTok. |
#EveningRoutine #NighttimeRoutine #EveningRituals #Unwind #Blogger |
Inspire |
| Post 28 - Home Decor Tips |
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| I’m a tad obsessed with styling my home - can you tell? |
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| Along the way, I’ve learnt some handy tips and tricks. |
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| Here is one of my favorite hacks for styling any space: [share 1x home decor tip]. |
Create a graphic tile sharing your tip on Instagram. |
Repurpose your graphic tile for Facebook sizing. |
#HomeDecor #HomeDecorTips #HomeStyling #InteriorDesign #InteriorStylingTips |
Engage |
| Post 29 - Daily Vlog |
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| Come along and follow a day in my life! |
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| Today, I’ve got a jam-packed day filled with [list 3x things you’re doing in your vlog]. |
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| Stay tuned to the end to see [hook your readers in by teasing what you’re sharing at the end of your vlog]. |
Create a daily vlog Reel on Instagram. |
Repurpose your Reel for TikTok. |
#DailyVlog #BTS #BlogLife #Vlogger #VloggerLife |
Behind the scenes |
| Post 30 - Goal Setting for the Month Ahead |
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| Hello [name of the next month]! |
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| With a new month right around the corner, I want to take a second to set some intentions and goals. |
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| This month, I’ll be focused on: [write a list of goals for the month ahead]. |
Use the Question sticker to see what goals your followers are setting for the month ahead. |
Create a goal-setting template and share on Pinterest. |
#GoalSetting #GoalSetting #NewMonthGoals #KickingGoals #Blogger |
Inspire |