Caption Tip 1 Tip 2 Hashtags Purpose
Post 1 - Introduce yourself
Oh hi there! I’m [name], and welcome to my channel.
Here’s what you need to know about me: [share a few details about yourself, such as where you’re based and what kind of content you create].
Stay tuned for [name a few kinds of posts or pieces of content you’ll be posting].
Welcome to my tribe! Share a Reel introducing yourself on Instagram. Repurpose this Reel for TikTok. #AboutMe #Introduction #ContentCreator #GetToKnowMe #ContentCreation #ContentCreatorLife Behind the scenes
Post 2 - OOTD Video
Ready for some styling inspiration?
Today I’m showing you one of my favorite looks, perfect for [name the occasions your outfit is suited to].
Loving these pieces from [name and tag the brands you’re wearing].
What look should I film next? Tell me in the comments! Film a Reel sharing your OOTD using trending audio on Instagram. Repurpose this Reel for TikTok. #OOTD #OutfitOfTheDay
#ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 3 - Morning Routine
Let’s get today off to a great start.
Follow along as I show you my morning routine, which usually involves [list a few steps in your morning routine].
P.s. I can’t live without [name and tag a product from a brand partner you’re working with]. Film a Reel sharing your morning routine on Instagram. Repurpose this Reel for TikTok. #MorningRoutine #DailyVlog #DayInMyLife #ContentCreator #ContentCreation #ContentCreatorLife Inspire
Post 4 - Try A Trending Reel or TikTok
Have you spotted the [name of trend] everywhere on social media? Same!
That’s why I’m giving this trending video a crack.
Let me know what you think of my attempt in the comments! Use the Reels Template feature to recreate a trending Instagram Reel. Repurpose this Reel for TikTok. #TrendingReels #TrendingAudio #TrendingTikTok #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 5 - Share a POV Video
Hands up if you can relate to this experience?
[Give a quick overview of the POV you’re talking about and relate it to a personal experience or moment you’ve encountered recently to personalize this post]. Create a Reel sharing a POV as a text overlay on Instagram. Repurpose this Reel for TikTok. #POV #DailyVlog  #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 6 - Travel Vlog
And we’re off! ✈️
I’m so excited to be travelling again and can’t wait to explore [name of destination].
Have you visited this destination before? Let me know your travel tips and recommendations in the comments. Create a Reel sharing your travel journey on Instagram Repurpose this Reel for TikTok. #TravelVlog #Travelling #TravelBTS #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 7 - Dinner BTS
Name a better combo than [name two things you ate at dinner]!
I had a blast dining out at [name of venue] with [names of people you ate out with].
Where should I eat out next? Let me know in the comments. Share a carousel showing your favorite dishes on Instagram. Repurpose this carousel into a photo album for Facebook. #EatingOut #DiningOut #DinnerBTS #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 8 - Share A Quote
I’m low key OBSESSED with this quote via [source].
And here’s why: [explain why this quote resonates with you]. Share a Reel with your quote as a text overlay on Instagram. Repurpose this Reel for TikTok. #QuotesToLiveBy #QuoteOfTheDay #QuotesDaily #ContentCreator #ContentCreation #ContentCreatorLife Inspire
Post 9 - Reveal A Personal Story
I have something to share.
I’ve been thinking long and hard about whether to share this story here. But I want to keep my channel real and authentic, so here it goes.
[Share a story of a personal struggle that you’ve overcome and what you learnt along the way]. Share a Reel related to your personal story on Instagram. Repurpose this Reel for TikTok. #PersonalStory #BTS #DailyVlog #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 10 - House Tour
Want to see inside my crib?
Today I’m sharing a long-awaited house tour of my space - and I can’t wait for you to see it!
Get ready for: [list a few highlights from your house tour and tag brands where relevant]. Film a Reel sharing your house tour on Instagram. Repurpose this Reel for TikTok. #HouseTour #InteriorDesign #InteriorsInspo #HomeDecor #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 11 - Remix A Trending Reel
I’ve been dying to recreate this trending Reel!
So, I’ve tried to make it my own and add my personal flair.
What do you think of the results?! Let me know in the comments. Use the Remix feature to recreate a trending Instagram Reel. Repurpose this Reel for TikTok. #TrendingReel #ReelRemix #TrendingTracks #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 12 - Brand Partnership Post
I love joining forces with brands that align with my values and mission here at [name of your channel].
Today I’m so thrilled to share that I’ve partnered with [brand name] as part of their [name of the campaign].
[Share a sentence or two about this campaign or partnership, along with any campaign hashtags]. Share a photo that showcases this brand product on Instagram. Repurpose this image for Facebook sizing. #BrandPartnership #Partnership #SponsoredContent #ContentCreator #ContentCreation #ContentCreatorLife Drive sales
Post 13 - Playlist Promo
Looking for a new playlist to tune into?
I’ve just created one of my favorite mixes to date, and I wanted to share it with you.
Expect tracks from [name a few artists on your playlist].
Ready to listen now? [Add a CTA for how to stream]. Use a Link sticker on Instagram Stories to drive traffic to your playlist. Create a Link preview post sharing your playlist on Facebook. #Playlist #ListenNow #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 14 - Week In Review Reel
My week has looked a little something like this.
Some of my favorite moments have been [share a few highlights from your week and tag any relevant brands or venues you visited]. Film a Reel sharing your week in review on Instagram. Repurpose your Reel for TikTok. #DailyVlog #WeekInReview #WeeklyVlog #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 15 - Collab with A Fellow Content Creator
I’m so excited to be joining forces with [name of creator], who you might know for their [list their niche or what kind of content they share].
We’re teaming up to [share how you’re collaborating, such as hosting a Live broadcast or co-creating a piece of content]. Use the Collab feature to share the same post across your accounts on Instagram. Film a TikTok Dueting with your fellow content creator. #Collab #ContentCreatorCollab #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 16 - Callout for AMA Questions
Do you have a burning question you’d like me to answer?
You’re in luck! I’m going to be hosting a LIVE broadcast on [date and time] to respond to the most popular DMs I receive.
Want to submit a question? Drop it in the comments. Use the Question sticker to gather questions from Instagram Stories. Create a Facebook event prompting users to register and save the date for this broadcast. #AMA #QuestionTime #AskMeAnything #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 17 - Beauty Treatment BTS
Today I’m treating myself to a luxe [name of beauty treatment] at [name of salon or day spa you’re visiting].
Take this as your permission slip to treat yourself to a dose of self-care this week. Film a Reel showing the BTS of your beauty treatment on Instagram. Repurpose this Reel for TikTok. #SelfCare #BeautyTreatment #BeautyService
#ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 18 - Workout Routine Vlog
My biggest tip when it comes to staying fit is this: find a style of movement that you love!
For me, I can’t go past: [name of exercise style you love and why].
Follow along as I share my workout routine! Film a Reel sharing your workout routine on Instagram. Repurpose this Reel for TikTok. #WorkoutVlog #FitnessRoutine #WorkoutRoutine #GetFitWithMe #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 19 - Holiday Throwback
Dreaming of sunny days back in [name of destination and when you travelled there].
I had such a fun time on this trip because [share a few highlights from your trip]. Share a Reel with the highlights from your holiday on Instagram. Repurpose your Reel for TikTok. #HolidayMode #HolidayThrowback #VacationTime #ContentCreator #ContentCreation #ContentCreatorLife Inspire
Post 20 - Host An AMA Live
Are you ready to dive in my answers to your burning questions?
Today I’m going LIVE at [time] to answer questions like [list a few interesting questions you’ll be answering].
See you there! Use the Countdown sticker on Instagram Stories to build anticipation for your Live broadcast. Share a custom graphic to Facebook promoting your Live broadcast. #AMA #QuestionTime #AskMeAnything #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 21 - Self-Care Routine BTS
I’m such an advocate for taking time out for yourself.
For me, self-care looks like [share a few key steps or things you do as part of your self-care routine].
What are you doing today to take care of yourself? Let me know in the comments. Film a Reel sharing your self-care routine on Instagram. Repurpose your Reel for TikTok. #SelfCare #SelfCareRoutine #SelfCareTips #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 22 - Outfit Styling Reel
How do you style [name of item or look you’re creating]? Let me show you how!
Loving these looks using [name the pieces and tag the brands you’re wearing in these outfits]. Film a Reel sharing your outfit styling tips on Instagram. Repurpose this Reel for TikTok. #OOTD #OutfitStyling #FashionTips #OutfitIdeas #ContentCreator #ContentCreation #ContentCreatorLife Engage
Post 23 - Share A Book Recommendation
Looking for a good read to add to your list?
Look no further than [name of book and author].
I loved this book because [share why you’re recommending this book and what you loved about it]. Create a Carousel sharing your favorite quotes from this book on Instagram. Repurpose your carousel into an infographic with quotes for Pinterest. #BookRecommendation #Bookstagram #GoodReads #ContentCreator #ContentCreation #ContentCreatorLife Educate
Post 24 - Eating Out Vlog
Come with me as I visit one of my favorite local foodie spots [tag venue].
There is nothing I love more than [list a few dishes and drinks that you enjoyed from this venue]. Film a Reel sharing your dining out experience on Instagram. Repurpose this Reel for TikTok. #EatingOut #DiningOut #FoodieAdventures #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 25 - Show Your Sunday PM Routine
Let’s wind down after a busy week.
I always use Sunday evenings as a time to rest and recharge for the week ahead.
Here’s a snapshot of my Sunday evening routine: [share a few key steps in your Sunday routine and how they prepare you for your week]. Film a Reel sharing your Sunday routine on Instagram. Repurpose your Reel for TikTok. #SundayRoutine #SundayEveningRoutine #DailyVlog #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 26 - Brand Partnership Post
Today I’m joining forces with [brand name] to celebrate [name of campaign or product you’re promoting].
[Share 1-2 sentences giving more detail and context about this partnership, with a CTA to drive action and sales for the brand]. Share a carousel with images showcasing this brand on Instagram. Repurpose this carousel into a photo album for Facebook. #BrandPartnership #Partnership #SponsoredContent #ContentCreator #ContentCreation #ContentCreatorLife Drive sales
Post 27 - Share 3 Fun Facts About Yourself
Let’s get to know each other better!
Here are three fun facts you might not know about me: [share 3 fun facts about yourself].
Now it’s over to you! Share a fun fact about yourself in the comments. Share a Reel highlighting your fun facts on Instagram. Repurpose this Reel for TikTok. #FunFacts #AboutMe #GetToKnowMe #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 28 - Home Styling Reel
I love finding new and unique ways to style my space.
Here is a recent project I loved creating for my home.
[Explain your home styling project and give tips to your audience to help them level up their space too]. Share a carousel showing the before and after of your home on Instagram. Repurpose this carousel as an infographic for Pinterest. #HomeStyling #HomeDecor #InteriorsStyling #ContentCreator #ContentCreation #ContentCreatorLife Behind the scenes
Post 29 - Goal Setting For The Month Ahead
I’m so excited for the new month ahead!
I always love to spend some time thinking about what goals I want to focus on.
So, here are my goals for [month]: [list out a few goals you’re working towards in life and business]. Share a Reel showcasing your goals for the month ahead on Instagram. Repurpose your Reel for TikTok. #GoalSetting #GoalSetter #KickingGoals #ContentCreator #ContentCreation #ContentCreatorLife Inspire
Post 30 - Month In Review
And that’s a wrap for [month]!
There were so many great moments from this month that I wanted to share with you, including [share a few highlights from your month gone by].
Here’s to an even bigger and better month ahead! Share a Reel showcasing the highlights from the previous month on Instagram. Repurpose your Reel for TikTok. #GoalSetting #GoalSetter #KickingGoals #ContentCreator #ContentCreation #ContentCreatorLife Inspire