| Post 1 - Introduce Yourself & Your Agency |
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| Hi there! In case you’ve never seen me before I’m [name] from [agency name]. |
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| Here are a few fun facts about me and what you can expect to see from my content: [share a few details about yourself and your content]. |
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| Make sure to hit follow and stay tuned for more exciting content coming your way. |
Film a Reel to introduce yourself and your coaching business on Instagram. |
Repurpose your Reel for TikTok. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Behind The Scenes |
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| Post 2 - Show a current listing |
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| [Listing name] is officially on the market! |
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| We’re so excited to show you guys this incredible space [give details about the home]. |
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| Leave a double tap if you’re loving the look of this home. ❤️ |
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| Link in bio to check the property out! |
Share a carousel of images of a new listing. Post a link to the listing on your stories using the Link Sticker. |
Repurpose this for Facebook sizing. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Engage |
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| Post 3 - Share a recent real estate stat |
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| Update time! We recently came across this real estate stat. Can you believe it? |
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| Let’s break down what it means. [Share this stat and explain what it means]. |
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| Let us know your thoughts in the comments below. 👇 |
Create a custom graphic in your brand colors sharing an industry stat. |
Repurpose this graphic for Facebook and LinkedIn sizing. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
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| #industrystats |
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| #marketupdate |
Educate |
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| Post 4 - BTS of you staging a home |
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| Part of the job means you’ve got to stage homes. |
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| We’ve got to make the home look absolutely beautiful for prospective buyers. |
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| So, I thought I’d take you along the journey and show you how we stage our homes. |
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| [Share how you stage homes]. |
Film a BTS Reel staging a home. |
Repurpose this Reel for TikTok. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxuryhome #interiordesign #luxuryrealestate #newhome #architecture |
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| #BTS |
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| #homestaging |
Behind the scenes |
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| Post 5 - Share what your first year of real estate looked like |
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| Despite what you see on shows like Selling Sunset, real estate isn’t always so pretty. |
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| That’s why I’m going to be sharing what my first year of real estate really looked like. |
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| [Share your experiences, what you learned and how you overcame challenges]. |
Film a Reel explaining the challenges in your first year and how you overcame them. |
Repurpose this Reel for TikTok. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
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| #realestatetips |
Inspire |
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| Post 6 - 3 things I wish I knew before becoming a real estate agent |
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| I’ve been a real estate agent for X years and that means I’ve had some major wins and a lot of losses. |
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| But, the losses also were learning curves for me. |
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| If I knew these 3 things before becoming an agent, I might have saved myself some long nights [list 3 things you wish you knew and why]. |
Film a Reel sharing the 3 things you wish you knew sooner. |
Repurpose this Reel for TikTok. |
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| #realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
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| #realestatetips |
Engage |
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| Post 7 - A day in the life of a real estate agent |
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| These days, I’m getting busier and busier and I definitely need a lot more coffee. |
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| So, I thought I would take you along with me throughout my day so you can really see what an agent gets up to. |
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| [Share what you get up to throughout your workday]. |
Film a BTS Reel sharing your workday. |
Repurpose this Reel for TikTok. |
#realestate |
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| #realtor #realestateagent #property #investment #realtorlife |
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| #BTS |
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| #behindthescnes |
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| #BTSrealestate |
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| #interiordesign #luxuryrealestate #newhome #architecture |
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| #realestatetips |
Behind the Scenes |
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| Post 8 - Advice for new and upcoming real estate agents |
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| With great power comes great responsibility. 😂 |
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| Just kidding! But, I am going to be sharing some advice for any new and upcoming agents who’ve just started out. [list your advice]. |
Film a Reel sharing your advice. |
Repurpose this Reel for TikTok. |
#realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #realestateadvice #interiordesign #luxuryrealestate #newhome #architecture |
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| #realestatetips |
Educate |
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| Post 9 - Rank real estate TV shows from most realistic to least realistic |
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| Let’s do something fun today! I’ve got a bunch of real estate shows from Selling Sunset to Buying Beverly Hills and Luxe Listings that I’m going to rank from most realistic to least realistic. |
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| [List the shows in order]. |
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| Let me know in the comments below which one is your favorite real estate show! |
Create a carousel ranking the shows from most realistic to least realistic on Instagram. |
Repurpose this graphic for Facebook sizing. |
#realestate #realtor #realestateagent #home #property |
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| #sellingsunset |
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| #buyingbeverlyhills |
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| #luxelisting |
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| #realestateTV |
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| #realityTV |
Engage |
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| Post 10 - Share your top 5 properties you’ve sold of all time |
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| I’ve sold a lot of properties in my day but these 5 have certainly left their mark on me. |
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| Here are my top 5 favorite properties I’ve sold throughout my career. [List properties and why they are your favorite]. |
Create a custom carousel showing your top 5 properties. |
Repurpose this for Facebook and LinkedIn sizing. |
#realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #realestateadvice #interiordesign #luxuryrealestate #newhome #architecture |
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| #top5properties |
Inspire |
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| Post 11 - Share a listing |
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| Another property just hit the market! |
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| This beautiful home is in [name of suburb] and is [list details about the home]. |
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| What’s your favorite part of this beautiful home? |
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| Link in bio to check the property out! |
Share a carousel of images of a new listing. Post a link to the listing on your stories using the Link Sticker. |
Repurpose this for Facebook sizing. |
#realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #househunting #dreamhome #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Educate |
| Post 13 - 5 things to look for in your next property |
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| My friends ask me this question over and over again, what should you look for in your next property? |
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| So, I decided to share my expert advice and top tips [share 5 things to look for in your next property]. |
Film a Reel explaining your top 5 things to look out for. |
Repurpose this Reel for TikTok. . |
#realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #realestateadvice #interiordesign #luxuryrealestate #newhome #architecture |
Educate |
| Post 13 - Life of a real estate agent: expectation vs. reality |
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| So, life as a real estate agent doesn't really look like Christine from Selling Sunet’s life (but I wish it did). |
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| When I tell people I’m a real estate agent, here’s what they expect vs. the reality. |
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| Llist people’s expectations vs. reality]. |
Create a funny Reels video poking fun at the life of a real estate agent expectations vs. reality. |
Repurpose your Reel for TikTok. |
#expectationvsreality |
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| #realestatememes |
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| #realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #realestateadvice #interiordesign #luxuryrealestate #newhome #architecture |
Engage |
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| Post 14 - Share 5 don’t of real estate |
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| Whether you’re just getting started in the business or you’re a seasoned professional, we can all learn from each other. |
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| Here are the 5 don'ts of real estate you should never do! [share your don'ts and why |
Film a Reels video explaining your 5 don'ts of real estate. |
Repurpose your Reel for TikTok. |
#realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #realestateadvice #interiordesign #luxuryrealestate #newhome #architecture |
Educate |
| Post 15 - #OOTD what our team wore to the office today |
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| Being a real estate agent means you’ve got to scrub up well on the job (sadly we can't wear out activewear to work). |
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| So, here’s a little run down of what the team at [agency name] wore to the office today! |
Create a Reel showing your team's #OOTD on Instagram. |
Repurpose your Reel for TikTok. |
#OOTD |
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| #outfitoftheday #lookoftheday #fashion #fashiongram |
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| #style #currentlywearing |
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| Inspire |
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| Post 16 - Share your most luxury property |
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| Who’s ready to see the most insane property ever? |
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| I thought I’d show you a little look into the most luxurious property I’ve ever sold [give details about the property]. |
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| Would you live here? Let me know in the comments below. |
Create a carousel on Instagram with photos of the property. |
Repurpose this for Facebook sizing. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale |
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| #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Engage |
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| Post 17 - The best suburbs to buy a property in your city |
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| Here’s another question I get asked a lot. What are the best suburbs to buy a property? |
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| Now, this depends on a lot of things, but, let me break it down for you [list suburbs and explain why]. |
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| Do you live in one of the suburbs I mentioned? Leave a comment below what you like most about living here! |
Create a carousel on Instagram sharing the best suburbs in your city. |
Repurpose this for Facebook and LinkedIn sizing. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Educate |
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| Post 18 - Go live on Instagram and answer FAQs |
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| I get so many questions about a bunch of topics so I’ve pulled the most common ones and I’m going to set the record straight. [Answer these FAQs]. |
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| Let us know if you have any more questions in the comments below and I will film a part 2. |
Go live answering FAQs on Instagram. |
Turn the live video into a Reels video. |
#FAQs |
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| #questionandanswer |
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| #commonquestions |
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| #realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #realtorlife |
Educate |
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| Post 19 - Share Local Market Stats |
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| Here’s an interesting stat I recently came across. |
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| Did you know [explain market stat and why it’s relevant]? |
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| Leave a double tap if you knew this! |
Create a Carousel sharing a local market stat. |
Repurpose this Carousel for a photo album on Facebook and LinkedIn. |
#marketupdate |
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| #marketstats |
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| #realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale |
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| #realtorlife #househunting #dreamhome |
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| #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Educate |
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| Post 20 - Local suburb guide: the best things to do |
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| Let’s do something fun today! I’m going to be sharing all the best things to do in [suburb name]. |
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| From the best restaurants, bars, parks, and more. Swipe to find out the best local guide of [suburb name]. 👉 |
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| [Share the best things to do in a local suburb in your city]. |
Create a carousel of the best things to do in a local suburb. |
Repurpose this Carousel for a photo album on Facebook and LinkedIn. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale |
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| #realtorlife |
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| #localsuburb |
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| #suburbguide |
Inspire |
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| Post 21 - Share recent sales photo |
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| When [client names] came to us at [agency name] they said they want their new property to [give details about client’s expectations]. |
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| Well, today we made their dreams a reality. |
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| I thought I’d share a cute photo of [client names] with the keys to their new home! |
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| Congratulations team! |
Share a static image on Instagram. |
Repurpose this graphic for Facebook sizing. |
#realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale |
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| #realtorlife #househunting #dreamhome |
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| #congratulations |
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| #firsthomebuyers |
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| #firsthome |
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| Inspire |
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| Post 22 - Share a team event |
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| How good is this!! The team at [agency name] recently went to [give details about the team outing]. |
Share a static post of your team outing on Instagram. |
Repurpose this for LinkedIn. |
#BTS |
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| #behindthescenes |
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| #realestate |
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| #realtor #realestateagent #home |
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| #property #investment |
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| #forsale |
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| #realtorlife |
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| #teamouting |
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| #groupphoto |
Behind the Scenes |
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| Post 23 - Share a listing |
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| Another property just hit the market, this time we’ve got this stunning home [give details about the property]. |
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| To organize a showing for this home, get in touch with us at [agency name]. |
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| [CTA to website]. |
Share a carousel of images of a new listing. Post a link to the listing on your stories using the Link Sticker. |
Repurpose this for Facebook sizing. |
#realestate #realtor #realestateagent #home #property #investment #forsale #realtorlife #househunting #dreamhome #luxury #interiordesign #luxuryrealestate #newhome #architecture |
Educate |
| Post 24 - Client Testimonial |
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| Aside from touring some amazing properties, one of the best parts of my job is hearing how I’ve helped you guys buy your dream property. |
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| Here’s what [client names] had to say about my services. ❤️ |
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| Interested in working with me? [CTA to book]. |
Create a Carousel sharing a few customer testimonials. |
Turn this Carousel into a photo album for Facebook. |
#customertestimonial |
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| #testimonials |
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| #happycustomer |
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| #realestateclients |
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| #homebuyers |
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| #buyers |
Inspire |
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| Post 25 - Just Sold Post |
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| SOLD! This beauty property [give details about property] sold after being on the market for [give details]. 🏡 |
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| Congratulations to [client names] who purchased the property, we can’t wait to see how you make this home your own. 🔑 |
Share a just sold static post on Instagram |
Repurpose this for Facebook sizing |
#justsold |
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| #sold |
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| #realestate |
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| #realtor |
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| #sold #realestateagent #justlisted #dreamhome #househunting |
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| #realtorlife #homesweethome #home |
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| #newhome |
Inspire |
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| Post 26 - Purchasing your first home Q&A |
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| You ask, I answer! |
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| For first-home buyers, buying a property can be a really exciting time but it can also be really stressful. |
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| So if you’ve got any questions about buying a first home let me help you out. |
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| Drop your questions in the comments below. 👇 |
Use the Question Sticker to gather questions on your Instagram stories. |
Go on Facebook Live to answer questions. |
#FAQs |
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| #Q&A |
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| #questionandanswer |
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| #firsthome |
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| #firsthomebuyers |
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| ##newhome |
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| #home #realestate #homedecor #firsttimehomebuyer |
Educate |
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| Post 27 - House Tour |
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| Here’s what [X amount of money] can get you in [suburb name]. |
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| We’re touring this beautiful property that’s just hit the market in [suburb name]. |
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| [give details about the property as you tour it]. |
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| Leave a comment below what your favorite part of this home is. |
Film a Reels video touring a listed home with a trending audio. |
Repurpose this Reel for TikTok. |
#housetour |
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| #propertytour |
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| #justlisted |
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| #hometour |
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| #realestate |
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| #realtor |
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| #realestateagent |
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| #househunting #dreamhome |
Educate |
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| Post 28 - Share a meme related to real estate. |
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| I recently came across this meme and I just had to share it with you. |
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| It perfectly describes a day in the life of a real estate agent. 😂😂 |
Share a real estate meme in your custom colors on Instagram. |
Repurpose this for Facebook sizing. |
#memesfunny #bestmemes #memestagram #funnymemesdaily #realestatememes |
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| #memesinstagram #memes #funnymemes |
Engage |
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| Post 29 - Share a ‘this or that’ post - real estate edition |
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| Ok, it’s time to hear from you guys. |
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| I want to know which interior and architecture trends are your favorite. |
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| [List different options. Example: do you prefer minimalism or maximalism]. |
Use the Poll feature on Instagram Stories to boost engagement. |
Ask users to use the emoji reactions on Facebook to drive engagement. |
#thisorthat |
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| #interiordesign |
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| #interiordesigntrends |
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| #architecture |
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| #architecturetrends |
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| #realestate |
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| #realtor |
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| #minimalism |
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| #maximalism |
Engage |
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| Post 30 - Monthly wrap-up |
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| Since the month is coming to a close, I thought I’d wrap up the month with all the listings that were sold in the month of [month name]. |
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| [List properties sold this month]. |
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| Which one was your favorite? Let me know in the comments below. |
Create a Carousel sharing the properties sold this month. |
Repurpose your Carousel into a photo album for Facebook and LinkedIn. |
#monthlywrapup |
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| #wrapup |
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| #justsold |
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| #sold |
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| #realestate |
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| #realtor |
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| #sold #realestateagent #justlisted #dreamhome #househunting |
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| #realtorlife |
Inspire |
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